You must keep your target audience and community engaged on Facebook in order to get maximum active likes. Your brand awareness, content, and strategy deliver ROI.
Your quality of the content matters more than the quantity of it. Same way, the understanding of basic tools of tuning Facebook pages and accurate timing is essential.
Here are the ways through which you can attain active Facebook likes:
1. BE ACTIVE
The best way to engage people is to be active and responsive on your page. Post at least 3-4 times a day, and make sure that your content is relevant. You can also use Facebook Page Insights and check that during what time of the day your audience is available on Facebook.
2. OPTIMIZE YOUR PAGE
Make sure your display picture, cover photo and the brief description is representing your brand’s image. Encapsulate what your product is all about and stick to your point. This information will benefit your page appear in Facebook and Google search when people are in search of products/companies like yours, which can encourage people to like the page.
3. FACEBOOK SOCIAL PLUGINS
The Facebook Page Plugin allows you to embed and promote your Facebook Page on the website and other forums. Just like your visitors can like and share the Page.
The Comments Plugin enables people to comment on your site’s activity. Moreover, it contains built-in moderation tools as well as special social relevance ranking.
4. BOOST YOUR FACEBOOK POST BY PAYING
You can now boost your Facebook page and post by investing money. Get your activity displayed in front of the right people. Target by interests or community and catch up with your desired people.
5. SOCIAL MEDIA MONITORING
Facebook insights will help you find useful metrics on your page’s performance. You can easily view metrics like a number of engaged users, reach, engagement rate, and new likes. This will help you in getting the better understanding about your posts, activity, engagement, likes and content.
6. YOUR FACEBOOK COMMUNITY
Know your audience. Yes, understanding your community and targeting the right people helps you in getting the most active like. Your content is the image of your brand and people go for the material which clicks them into seconds. Run contents, through free giveaways, and keep asking for suggestions. This way people will automatically share your page and drive audience towards it.
You have to be unique and innovative on Facebook since this platform has a lot of competition. Come up with a smart approach and get active Facebook likes.